Ecommerce
Store checks, customer replies, campaigns and reporting.
WE MAKE EVERYDAY BUSINESS
DNA builds AI that knows your products, customers and decisions, connects to the tools you already use, and keeps you in control. You get your time back, stop losing money, and find the revenue hiding in plain sight.
You do not need to become an AI company. You need the repeatable work to stop relying on memory, copy-paste and chasing people.
THE MYTH WE KEEP HEARING
A blank chat is genuinely powerful. It is useful for a first draft, a summary or a brainstorm. But it starts from zero every time, and it knows nothing about your business until you make it know. That is not a system. It is a very good typing tool.
WHAT A BLANK CHAT DOES WELL
WHAT YOUR BUSINESS ACTUALLY NEEDS
ChatGPT is the tool. DNA builds the system around it, with the business context, the connections to your tools, and the human judgment that make AI useful, safe and accountable. As an AI automation agency in Melbourne, we ensure you keep ownership of all of it.
SEE IT IN A REAL BUSINESSBUILT FOR THE WORK YOU RUN
Store checks, customer replies, campaigns and reporting.
Ideas, research, content, brand work and publishing.
Enquiries, proposals, client delivery, approvals and follow-up.
Missed calls, quotes, bookings, job follow-up, invoices and reviews.
THE PROOF
Walkie Walkie is the live ecommerce brand where DNA's workflows are built, tested and improved under real operating conditions. Store monitoring, SEO, content, customer replies, campaign work and reporting are tested there first.


THE WALKIE WALKIE RESULT
BEFORE
AFTER
HOW IT WORKS
We listen, understand what's going on, and hand you a resolution or next step you can start on right away.
Your AI adoption blueprint: what's really happening in your business, where AI can help, and how much time and money it puts back over time. Build it yourself, or bring it back to us.
1-2 weeks, depending on complexity. Already had the diagnosis? It's included, this is the only number you pay next.
SKIP THE SCROLLING
Put your question straight to the assistant you already have open. We have pre-loaded one to get you started, swap it for anything you are actually wondering.
READY WHEN YOU ARE
30 minutes, no pitch deck, no obligation. We listen, then tell you what we would actually do.
One practical AI workflow and operating insight every week. No fluff.
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