Research
Reads your reviews, competitor sites, ad copy and audience questions, then briefs what is worth acting on.
You: a short brief, not 40 tabs.
THE DNA AI TEAM
A TEAM OF AI HELPERS
THAT KNOWS YOUR BUSINESS.
You can already open ChatGPT and ask it for a reply. The gap is that it knows nothing about your products, your customers or your rules. The team we build is the same intelligence, connected to the actual business: reading, drafting, checking and reporting, with you approving.
THE ROLES
SIX HATS.
ONE BUSINESS CONTEXT.
Each helper has a job and a boundary. They share the same knowledge of your business, so a finding in one does not get lost before the others act on it.
Growth
Watches the offers, campaigns and landing pages that bring people in, and flags what is leaking before you do.
You: the one change most likely to matter this week.
Customer Operations
Answers the routine questions (order status, tracking, returns, scope) in your voice, and escalates the rest.
You: an inbox with only the real conversations left.
Content
Turns one idea or one call into posts, emails and articles, edited to sound like you wrote them.
You: a week of content from a single conversation.
Analytics
Reads the numbers in the background and says what changed, what it cost, and what it means.
You: a plain read, not a dashboard to interpret.
Operations
Runs the checks you would otherwise forget (stock, follow-ups, invoices, schedules) and tells you what slipped.
You: a morning brief instead of a fire drill.
WHY IT IS DIFFERENT
THREE THINGS THAT
MAKE IT A SYSTEM.
They know your business
They are given your products, prices, customers, tone and the rules you actually follow. Without that, a chatbot is just guessing about a stranger.
They learn over time
Every correction you make and every outcome you report gets carried forward, so the next answer starts further along than the last one.
A human still decides
The team drafts, checks, prepares and flags. It does not spend your money, overpromise on your behalf, or make a call you would want to make yourself.
THE HONEST PART
WHAT IT
IS NOT.
- Not a chatbot with a friendlier name.
- Not a black box you cannot inspect or switch off.
- Not a replacement for the judgement you are paid for.
- Not a stack of subscriptions you now have to keep paying for.
START HERE
SEE IF THE FIRST
ONE IS WORTH BUILDING.
Thirty minutes, no pitch deck, no obligation. We look at how the business actually runs and tell you which helper would earn its place first.
BOOK A FREE CALL