WE MAKE EVERYDAY BUSINESS

BUSINESS.
AI-READY.

See what to automate across marketing, sales, service and operations, without rebuilding the business you already run.

Laptop, operating notes and business systems arranged on a working desk
NOT ANOTHER AI TOOLOne useful system around the work.
MARKETINGSEOSOCIALWEBSITESSALESOPERATIONS

YOUR BUSINESS IS NOT BEHIND.
THE BUSYWORK IS.

You do not need to become an AI company. You need the repetitive parts of your existing business to stop depending on memory, copy-paste and constant chasing.

Leads go coldContent stallsAdmin follows you homeReports arrive too lateYour website leaks enquiries

ONE AI OPERATING SYSTEM.
ACROSS THE WHOLE BUSINESS.

Choose the area causing the most drag. We map the work, connect the right tools and build a system your team can actually use.

01 / GROWTH

MAKE MARKETING MOVE WITHOUT THE DAILY SCRAMBLE.

Turn strategy, customer insight and one useful input into coordinated campaigns your team can review and publish.

  • Campaign planning and research
  • Email and CRM workflows
  • Lead capture and nurture
  • Performance reporting

FROM scattered campaigns and forgotten follow-up TO one repeatable growth rhythm

01Marketing & growth

Turn strategy, customer insight and one useful input into coordinated campaigns your team can review and publish.

02SEO & AI discovery

Build discoverability around real customer questions, sound technical foundations and a publishing system that compounds.

VISIT RANKMEHIGHER.ONLINE ↗
03Social & content

Capture ideas, adapt them by channel and move approved work into a consistent publishing rhythm.

04Websites & conversion

Improve the pages, paths and follow-up that turn attention into an enquiry, booking or purchase.

05Sales & customer ops

Give every enquiry a clear next step, from qualification and scheduling to proposals and customer follow-up.

06AI systems & reporting

Connect the systems you already use, automate hand-offs and surface the decisions that still need a person.

TESTED ON OUR BUSINESS.
BEFORE YOURS.

Walkie Walkie ↗ is the live ecommerce brand where DNA’s workflows are built, tested and improved under real operating conditions.

Store monitoring, SEO, content, customer replies, campaign work and reporting are tested there first, then adapted to fit each client’s business.

THE RULEWe do not hand clients an experiment we would not run ourselves.
Example Walkie Walkie daily brief showing store checks, drafted replies and content work
THE DAILY BRIEF / OPERATING PROTOTYPE
Operating system prototype flagging store issues, drafting replies and watching product pages
FLAG / DO / WATCH

NO AI TRANSFORMATION THEATRE.
JUST A USEFUL NEXT STEP.

  1. 01

    SHOW US THE WORK

    Tell us where time, leads or momentum keep disappearing.

  2. 02

    WE FIND THE DRAG

    We map the workflow before recommending any tool or automation.

  3. 03

    GET THE PLAN

    You receive the priorities, build path and sensible place to start.

  4. 04

    BUILD IF USEFUL

    If the plan makes sense, DNA can build and hand over the system.

DNA / ENTRY PASS$0

YOUR FREE
AI OPERATIONS PLAN

  • 01Your current operating map
  • 02Three strong automation opportunities
  • 03What to fix now, later or never
  • 04A practical build path

NO GENERIC AI CHECKLISTS / BUILT AROUND YOUR BUSINESS

KNOW WHAT TO AUTOMATE. BEFORE YOU BUILD IT.

We look at the business you already run and identify the highest-leverage place for AI to help. The plan is free. There is no obligation to build with us.

GET MY FREE PLAN
Mayank Gulati, founder of Daily Needs Association
MAYANK GULATI / FOUNDER

AN AI ENGINEER WHO ALSO HAS TO RUN THE BUSINESS.

I built DNA because business owners do not need more AI demonstrations. They need someone who can understand the work, build the system and stay accountable for whether it is useful.

WE BUILD IT.YOU OWN IT.

START WITH SOMETHING YOU CAN USE TODAY.

SENSIBLE
QUESTIONS.

Before you hand any part of the business to AI, you should know what you are agreeing to.

Do I need to understand AI?

No. We translate the technology into work, decisions and outcomes you already understand.

Is this only for ecommerce?

No. DNA can work with service businesses, agencies, creators and operators wherever repeatable work is slowing the business down.

Will you replace all our current tools?

Usually not. We begin with the systems that already work and improve them where it makes commercial sense.

What happens after the free plan?

You can use the priorities yourself, or ask DNA to scope and build the system. The first step does not lock you into a project.

Who owns what you build?

Our default is simple: the client owns the systems, documentation and working files produced for their business.

LET’S FIND WHERE AI ACTUALLY BELONGS IN YOUR BUSINESS.

Tell us what keeps stealing time or slowing growth. We will use that to shape your free AI Operations Plan.

No spam. No junior sales hand-off. Your details stay private.

FREE AI OPERATIONS PLANGET MY PLAN